Had one of my customers ask for a sublimation shirt today. I don't do many any more and price them quite high, all be it I believe fairly. My customer puts on a mark-up obv. which hikes it a little higher.
The lady came back in saying she could get them for £3 from Vistaprint and showed my customer an example. He said it was awful and pointed out the quality of the shirts/print etc. I supply them with.
Looking on the VP website I see they sell 1 shirt at the moment for £2.74. You then have to pay to upload your own design, pay more if you want to see a proof and then I assume postage on top. So the shirt ends up costing considerably more.
I know there are companies that will sell shirts for next to nothing and I just feel that it undervalues the product and can kill the industry.