Facebook business page feedback

[Reading-Print]

Hi all,

I am looking for some feedback on my Facebook business page, any feedback hints tips ect would be much welcomed.

http://www.facebook.com/readingprint/

Thank you
Damian

[froggy]

What do you want the page to do?

[Reading-Print]

What do you want the page to do?
Hiya froggy,

Im ĺooking for it to promote my business, showcase what i do sell from it and to pass on information to my customers

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[galerion]

It says "I'm happy to flout the law" if you ask me.

[Reading-Print]

It says "I'm happy to flout the law" if you ask me.
Hi there galerion

That is definitely not what i want it to do. The images were pu on by my website developer, i will take them down after Christmas. Any other advice?


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[logobear]

I too think you are VERY vunerable with all that copywrite material on there.....it uis no excuse to say your designer put it up, - and there will always be a digital footprint, - you cannot properly ever take anything down !

[froggy]

The above comment aside. Your page lacks focus, its just another facebook page that doesnt do anything particularly well. There is no "call to action" no interaction with your target customer. There isnt much in the way of brand identity either.

Facebook pages are a pain in the **se unless you spend time developing them. I think for any young company the main reason for doing anything is to gain more sales.

I dont personally care if anyone recognises my company name or not, I just want sales. Most people dont buy because of who you are, they buy because you have something that they want to buy. There isnt really any Brand awareness in the sublimation business to speak of. Ask your customers who makes the best sublimation mug etc etc.

I would re evaluate what I wanted the page to do, and focus on achieving that. Its always better to do one thing really well IMO.

I dont know where your sales come from, but I think you may struggle if you rely on facebook and your website.

I hope you take my comments in the spirit they were intended, good luck for the future.

[Reading-Print]

The above comment aside. Your page lacks focus, its just another facebook page that doesnt do anything particularly well. There is no "call to action" no interaction with your target customer. There isnt much in the way of brand identity either.

Facebook pages are a pain in the **se unless you spend time developing them. I think for any young company the main reason for doing anything is to gain more sales.

I dont personally care if anyone recognises my company name or not, I just want sales. Most people dont buy because of who you are, they buy because you have something that they want to buy. There isnt really any Brand awareness in the sublimation business to speak of. Ask your customers who makes the best sublimation mug etc etc.

I would re evaluate what I wanted the page to do, and focus on achieving that. Its always better to do one thing really well IMO.

I dont know where your sales come from, but I think you may struggle if you rely on facebook and your website.

I hope you take my comments in the spirit they were intended, good luck for the future.
Thank you froggy i will be having a good look at it after Christmas, do you know of anyone that could design my Facebook business page? Or any good ones to have a look at and get some ideas?

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[froggy]

Using facebook as a tool for gaining sales from your website is a whole skill set in itself. The design aspect , although important, means nothing unless you understand the mechanics of online selling (through website sales) .

IMO you need to do some reading before you commit any more money to your online presence. Look at facebook marketeers such as Jon Loomer, there is lots of good advice out there Google is your friend.

But if thats the way you think your business should go to bring in sales it requires a high level of commitment to achieve success.

Good luck

[webtrekker]

I personally don't think facebook page design brings in many customers. The only way we have ever had any success is to spend literally hours a day posting on various selling sites both in our locality and further afield.

Because these sites are very busy, you have to continuously renew your postings to keep them near the top of the list. Some of these sites are particular about how many times you can promote the same posting in a day.

Let's face it, facebook was never meant as a selling site, it's a social network, and the underlying mechanics of the thing just don't gel with selling. We even have our website shop integrated with facebook (via Ecwid) but have noticed no real increase in sales. We have even run competitions where we have given away some great personalised items and gift vouchers for our website, but they just share the post in the hope of winning and never return. The winners sometimes don't even thank you!

Online selling, to many, is thought of as the easy, can't be arsed, option. The key word here is INERTIA. You need to GET OUT THERE and physically visit retailers, manufacturers, etc to promote your products. Giving a free mug to a business owner with their details and logo on will be far more productive than giving one away free in a facebook competition.

Sorry if that's not what you were wanting to hear, but it's based on my real-life experiences.

[Reading-Print]

I personally don't think facebook page design brings in many customers. The only way we have ever had any success is to spend literally hours a day posting on various selling sites both in our locality and further afield.

Because these sites are very busy, you have to continuously renew your postings to keep them near the top of the list. Some of these sites are particular about how many times you can promote the same posting in a day.

Let's face it, facebook was never meant as a selling site, it's a social network, and the underlying mechanics of the thing just don't gel with selling. We even have our website shop integrated with facebook (via Ecwid) but have noticed no real increase in sales. We have even run competitions where we have given away some great personalised items and gift vouchers for our website, but they just share the post in the hope of winning and never return. The winners sometimes don't even thank you!

Online selling, to many, is thought of as the easy, can't be arsed, option. The key word here is INERTIA. You need to GET OUT THERE and physically visit retailers, manufacturers, etc to promote your products. Giving a free mug to a business owner with their details and logo on will be far more productive than giving one away free in a facebook competition.

Sorry if that's not what you were wanting to hear, but it's based on my real-life experiences.
Hiya webtrekker

Thank you so much for the advice after Christmas i will be taking a good hard look at it as i have pumped so much money into this i can't afford to be chucking good money after bad.

Have a great Christmas

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[webtrekker]

No worries mate. It's important to go into these things with your eyes wide open, even if it goes against any pre-conceived notions you had of facebook being a great place to sell your wares.

Don't get me wrong - I have made many sales myself on facebook (not dyesub stuff) mainly to locals who collected the items but the hassle wasn't worth the few quid it brought in. Far better to use your precious cash wisely and not waste it on people promising to design you the world's best facebook page ever. The only ones walking away with cash in their hand will be them.

Good luck with your venture. You did right by asking for advice rather than carrying on regardless. Whether this advice is any good to you only time will tell, but I've given you an honest opinion from where I stand.

[Reading-Print]

No worries mate. It's important to go into these things with your eyes wide open, even if it goes against any pre-conceived notions you had of facebook being a great place to sell your wares.

Don't get me wrong - I have made many sales myself on facebook (not dyesub stuff) mainly to locals who collected the items but the hassle wasn't worth the few quid it brought in. Far better to use your precious cash wisely and not waste it on people promising to design you the world's best facebook page ever. The only ones walking away with cash in their hand will be them.

Good luck with your venture. You did right by asking for advice rather than carrying on regardless. Whether this advice is any good to you only time will tell, but I've given you an honest opinion from where I stand.
And for that advice i thank you mate.

Have a great Christmas

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[froggy]

The greatest asset facebook provides is that it can target really highly specific groups of people. It can also target these specific groups with a very particular aim. But you have to know what you are doing, your website has to be designed to integrate fully with facebook, with specific facebook linked landing pages etc. Its is not, however, a place to attempt unplanned facebook ad campaigns, with no real objective and no way of measuring your data. Facebook has some pretty clever tools, but you need to know how to use them.

I spent many many hours researching facebook as a marketing tool, I decided that for me it was too risky an investment and too time consuming to pursue further.

I have done well with a couple of facebook share type posts for canvas, especially last christmas . Ive not had time this year to produce canvas but I still have messages from people wanting canvases doing. Once I get settled in my new factory then I will offer it again.

[mrs maggot]

use it to interact with the people of Reading, pass on any news items, that way when the story gets shared, its your company that is also being shared, its very impersonal. Always hard to get them up and going, but its a bit too starchy "here is one in a box - we will just change the name" and there you are up and running. its needs to be about you and your business