Anyone who currently sells both 2d insert type phone cases and 3d sublimated ones have you notices whether customers prefer the 3d ones or do they mostly don't seem to mind?
Do you charge more for the 3d ones as they take longer to produce?
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Anyone who currently sells both 2d insert type phone cases and 3d sublimated ones have you notices whether customers prefer the 3d ones or do they mostly don't seem to mind?
Do you charge more for the 3d ones as they take longer to produce?
I guess it depends on your target market.
When I bought my set-up I went for 3d. I have nothing against 2d cases but my reasoning was this.
My majority target market is the end user. When I see people sticking cases on eBay for £4-£5 it devalues the 2D cases for me.
Also, while there is competition in the 3D market - there is less of it.
This is personal preference/opinion. I know that there are people who do fine with 2D cases.
It really depends on your business model.
You should not only be charging more for the additional time that they take, but also to cover the more expensive set-up costs involved...
A flat bed heat press can print a load of phone cover aluminium in one 60 second pressing, and can also print a great deal of other things.
A vacuum press, especially if you've gone for the small one, is less versatile in what it can print, is more expensive, and takes longer.
quick estimation of squeezing 10 iphone 4 covers onto a 15" square press, means, your print time per cover is 6 seconds
How many phone covers can the vacuum presses print at a time, and how long does it take, giving an average print time per case of...
Absolutely. but also, they have a higher perceived value. In the end, (monopolies excluded) the price of any item is dictated by what the customer is willing to pay vs your volume and efficiency.
A small number of people will be willing to pay £30 per case
A lot of people will be willing to pay £5 per case.
Say your marketing efforts bring you 15 sales per day at £30, those same efforts may bring you 100 sales per day at £5 (these number are plucked out of the air by the way).
Depending on your running costs it could be more efficient to sell less or more. A small number you could handle yourself, higher volume could mean paying employees, more machines etc.
You can adjust those figures for 2D and 3D based on perceived value but the principle remains the same.
You have to set your pricing at whichever point becomes most profitable to you as a business.
I will try both 2d and 3d cases and see how I get on :) Will start with flat ones then 3d once I get the machine. Subli ink + printer arriving next week and already have small flatbed press so hopefully get started asap. Very busy though and going on holiday in July so might not be that soon...
I will be selling to end users (to start with at least might do wholesale in the future). Been looking on eBay and Amazon, yes people are selling very cheaply. I rather sell less for more even though it might mean a lot less sales and less profit. If selling that cheaply to end users your hourly wage would be pretty low. Even if cases are fast to make the more you sell the more time is spent on packaging, dealing with queries etc. As I will be using my own designs I also want to have time left to work on new designs... Guess the key is marketing and building a brand if wanting to sell for a higher price.
I'm also planning to expand into home decor items like cushions, mugs, plates etc. Even though the marked for phone and gadget accessories is huge right now it feels kind of risky to base my business on this only as technology changes so fast, maybe the gadgets of the future won't need cases!
My dear it all depends upon the trend, where the people are going, what do they like? Today's world is all about visuals, People used to get the things which looks better. So for this reason..I Prefer 3D Cases over 2D Cases.