I see and understand. Would have thought it was viable if it was in the same format as pizza express. The other way around I.e. express pizza I can understand is not an option but the first way is not a normal phrase so would work as a brand.
I see and understand. Would have thought it was viable if it was in the same format as pizza express. The other way around I.e. express pizza I can understand is not an option but the first way is not a normal phrase so would work as a brand.
Hi Andrew. Sadly your assumption is incorrect. The word Express was used last in our phrase. They claimed just having the word in the phrase was not acceptable. Go figure.