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  1. #161
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    Quote Originally Posted by JSR View Post
    Crazy isn't it? A rose by any other name. Call it a million different things, and then claim it's the *only* 100% dishwasher safe product on the market. Do suppliers really think we're so dense that we can be so easily hoodwinked?
    Seems they do or a lot of them at least....................

  2. #162
    Senior Member WorthDoingRight's Avatar
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    Well, I for one do not care what they call the coating if it is 100% dishwasher proof and at the right price. But it is way too confusing for Mr Joe Public to get their heads around thats for sure.
    If a jobs worth doing it has to be Worth Doing Right


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  3. #163
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    Analyze are at http://www.analyzeinc.com/
    and refer to the coating as
    "Sublimation Dye Image Acceptor Coating for Full-Color Decoration of Ceramic Articles"

  4. #164
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    Quote Originally Posted by WorthDoingRight View Post
    Well, I for one do not care what they call the coating if it is 100% dishwasher proof and at the right price. But it is way too confusing for Mr Joe Public to get their heads around thats for sure.
    Snap ..........................

  5. #165
    Senior Member WorthDoingRight's Avatar
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    Mate do you sell mugs coated in SDIACFFCDOCA coating lol
    If a jobs worth doing it has to be Worth Doing Right


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  6. #166
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    Quote Originally Posted by WorthDoingRight View Post
    Mate do you sell mugs coated in SDIACFFCDOCA coating lol
    Now that's extracting the u****** mate

  7. #167
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    The main point I believe people are missing is that Listawood aren't marketing their coating to the printers in the world, it's the promo companies that buy printed product and need a bit of assurance that the mugs don't fade. Promo companies trust Listawoods coating and have that as a bench mark and try to convince that target market that their mug will be better than a competitor such as Keramikos (Millenium). Rebranding it just always made it safe for them to claim it's their own rather than using a name they have no control over and that other suppliers can freely use. All the mind games are just trying to manipulate their larger audience.

  8. #168
    Member swimwivsquid's Avatar
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    A few years back I went round the Listawood Factory and saw their coating plant. Its done on the premises so I assume they either buy in the coating or formulate it themselves. I guess Beckie should step in and clarify the claims.

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